Business Studies

Business & Enterprise 

  • Miss L Pears - Head of Business
  • Miss E Rouse - Teacher of Business and Head of Year 12

As a department, our purpose is to develop enterprising individuals. Who have an ability to use both business knowledge and technical skills such as planning, researching and pitching to be successful when entering the world of business.  

In order for our students to be successful in business, they need to be able to confidently present both innovations and opinions as well as critique both their own and others views and perceptions. As well as the financial connection between profit and survival. Our Curriculum allows our students to do just that! 

Students join the AQA GCSE Business course in Enterprise as an option subject in year 10. Beginning with component one, learning the foundations of how businesses begin, catering for different stakeholders, how a business sets targets through aims and objectives, how a business will use market research to attract and sustain customers, how businesses follow both law and legislation and how social media can be advantageous to an organisation.  

Once the foundations have been established in component one, the students will undertake an external examination assessing their knowledge of both finance and promotion. Finance is a fundamental functional area for a business, students learn how finance is needed to begin trading and how finance needs to be closely monitored to continue trading.  

Using business foundations from component one and financial skills from component two, students finish the course completing component three. Component three allows the opportunity for students to both plan and deliver a business pitch (Just like Dragon’s Den!). This equips the students with the confidence to apply business knowledge such as budgeting, trading, human relations and contingency plans to get a taste of what it is like to trade in business.  

 

AQA GCSE Business

Course: https://www.aqa.org.uk/subjects/business/gcse/business-8132

Specification: https://www.aqa.org.uk/subjects/business/gcse/business-8132/specification-at-a-glance

As a department, our purpose is to develop enterprising individuals. Who have an ability to use both business knowledge and make sound judgments on business concepts to be successful when entering the world of business. Students are entering an increasingly globalised world and the GCSE Business course supports students to both understand their role as global citizens and prepares them to be the business leaders of the future. 

In year 10. Beginning with unit 1, students begin with learning the foundations of how businesses begin, catering for different stakeholders, the objectives of an entrepreneur, how a business will use market research to attract and sustain customers, how businesses follow both law and legislation and the ever-changing landscape of the business environment due to technological changes.

Once the foundations have been established students will study marketing, business operations and human resources to develop an understanding of the functional areas within a business. The marketing unit will offer the opportunity on to develop and understanding of the importance of the marketing mix, market research and segmenting customers to attract customers in the most efficient way possible to the business. Business operations will allow for students to understand how a business produces products with a focus on quality control and procurement and human resources gathers an understanding of human resources and how people within an organisation influence business activity.

Year 11 will provide students the opportunity to continue studying human resources moving into influences on business to discuss ethical, environmental and economic factors that impact business activity and the importance of business compliance to these factors. Students will then study the final topic of finance and the how finance has a role to play within each functional area and the activities business carry out.

Summary of units studied:

Unit

Year of Study

1: Business in the real world

10

5: Marketing

10

3: Business Operations

10

4: Human Resources

10

4: Human Resources (Continued)

11

2: Influences on Business

11

6: Finance

11

 

Where will this take me?

Studying GCSE Business opens a range of exciting pathways to post 16 study and roles in a wide range of sectors such as human resources, manufacturing and finance. Careers such as chartered accountants, project management, marketing management and production design are typical careers paths having completed GCSE Business.

Websites: AQA GCSE Business: Past papers can be accessed using the link below: https://www.aqa.org.uk/subjects/business/gcse/business-8132/assessment-resources

 

BTEC Level 3 National in Business (Extended Certificate)

Specification: https://qualifications.pearson.com/content/dam/pdf/BTEC-Nationals/Business/2016/specification-and-sample-assessments/btecnationals-bus-excert-spec.pdf

https://qualifications.pearson.com/en/qualifications/btec-nationals/business-2016.html#%2Ftab-Extended-Certificate_1

Unit 1: Exploring Businesses – Year 1

In this introductory unit, learners study the purposes of different businesses, their structure, the effect of the external environment, and how they need to be dynamic and innovative to survive. In this unit, learners will gain an overview of the key ingredients for business success, how businesses are organised, how they communicate, the characteristics of the environment in which they operate, and how this shapes them and their activities. You will also look at the importance of innovation and enterprise to the success and survival of businesses, with the associated risks and benefits.

Unit 2: Developing a marketing campaign – Externally Assessed in Year 1

Learners will gain skills relating to, and an understanding of, how a marketing campaign is developed. Learners will gain an understanding of how a marketing campaign is developed. Learners will explore different stages of the process that a business goes through when developing its campaign and develop your own campaign for a given product/service. Learners will examine the marketing aims and objectives for existing products/services and understand the importance of relevant, valid and appropriate research in relation to customers’ needs and wants. You will use given market research data and other information to make recommendations about the type of marketing campaign that a business should undertake.

Unit 3: Personal and Business Finance– Externally Assessed in Year 2

Learners study the purpose and importance of personal and business finance. They will develop the skills and knowledge needed to understand, analyse and prepare financial information. his unit includes aspects of both personal and business finance. Personal finance involves the understanding of why money is important and how managing your money can help prevent future financial difficulties. It is vital learners understand the financial decisions you will need to take throughout your life and how risk can affect their choices. This unit will also give Learners an insight into where you can get financial advice and support. This unit will provide a foundation for a number of other finance and business units and will help learners to analyse profitability, liquidity and business efficiency. It will give learners the knowledge and understanding to manage your personal finances and will give learners a background to business finance and accounting as they progress to employment or further training.

Unit 4: Investigating Customer Service– Externally Assessed in Year 2

Learners will study how excellent customer service contributes to business success. The unit gives learners the opportunity to develop their customer service skills. In this unit, learners will learn that attracting new customers costs a business more than keeping existing customers, so it is important to keep existing customers happy. They can do this by building relationships with internal and external customers and giving them excellent service that exceeds their needs and expectations. When working in a customer service role learners need to understand the procedures to follow when dealing with customer requests and complaints. This unit will help learners develop communication and interpersonal skills when dealing with customers, and to understand the importance of having good product or service knowledge. Learners will explore how a business builds effective relationships with customers through identifying and confirming the customer’s needs. Learners will examine how businesses monitor and evaluate their level of customer service provision through obtaining feedback and see how this helps inform improvements to the level of service provided.

Where will this take me?

The qualification carries UCAS points and is recognised by higher education providers as contributing to meeting admission requirements for many courses if taken alongside other qualifications as part of a two year programme of learning. It will support entry to many higher education courses, depending on the other qualifications learners have taken. Learners should always check the entry requirements for degree programmes at specific higher education providers. The qualification can also support progression to employment directly, or via an Apprenticeship.

 

Websites for Business & Enterprise 

KS4 

KS5 

 

Curriculum SummaryKS4Post 16

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